Open Today! Sales: 9am-8pmService: 7:30am-6:30pm

Midlands Volkswagen of Columbia

Located in Columbia, SC, Midlands Volkswagen of Columbia also serves the Upstate down to the Low Country with a stress-free sales experience and a finance department that can find financial solutions to save you money and fit within any budget or credit situation. In fact, our new website offers several online tools like a Payment Calculator or our Get Pre-Approved feature that help you plan ahead. We are your one-stop shop for finding your next vehicle.

Midlands Volkswagen of Columbia always has a great selection of new, certified pre-owned and pre-owned vehicles for all of Columbia, West Columbia, Lexington, Chapin, Sumter, and Florence drivers. As the leading dealer in Columbia, SC, Lexington, SC, Irmo, SC, Chapin, SC and Eastover, SC, we are confident that we will save you time and money. Above all else, we strive to deliver a superior experience.

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655 Broad River Road, Columbia, SC 29210

Our Customers Love Us!

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DealerRater Mar 20, 2018

I could not have asked for a better team to work with while searching for a new vehicle. Highly recommend Roger, Emily, and Joey. Thank you all so much for making this process so easy.

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DealerRater Mar 17, 2018

very impressed with the folks at midlands. good experience. all were very patient and i had feeling my experience was important to everyone. still working through issues with the vehicle, but everyone is doing their best to resolve. happy...

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Google Mar 16, 2018

Great customer service. Jim your the best

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DealerRater Mar 10, 2018

Emily Gotleib was very helpful and Roger was great to deal with. Very good price on a lease return Jetta. Two year warranty! Great deal.

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DealerRater Mar 2, 2018

Buying a new car should be a pleasant experience, but unfortunately, too many times you have to suffer pressure selling and a lot of b.s. from salesmen in the dealers. Since moving from U.K. i have only ever bought V W, and always from Wray/Midland Volkswagen. The guy that i always go to, has been with them for more than 18 years, which must be some sort of record for car dealers. He knows the cars that he is selling, and he does not need to resort to questionable or over the top antics. Unless he retires, i do not plan to buy a car from anywhere else.

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DealerRater Mar 1, 2018

Emily was warm and helpful from the first. She was knowledgeable and efficient but sensitive to our needs throughout our purchasing experience. She adapted to our requests and provided information promptly and cheerfully.

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DealerRater Feb 9, 2018

My daughter and I knew it was going to be a different experience when we walked in the door without being circled by vultures looking for their next sale. When Emily introduced herself I realized in a strange, but good way, that I have never worked with a female car sales associate. Emily was friendly, easy-going and honest. She turned the dreaded car buying experience into a positive one. I like that they work on salary instead of commission based sales; this means honesty and better deals for the buyer. The finance manager, Joey, was easy to work with and he worked with our budget. I will go to this dealership again when I'm in the market for a new or used car! : )

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DealerRater Feb 7, 2018

Great people. Made us feel welcome with no pressure. If you are looking to buy a car, I HIGHLY recommend a Voltswagen from Midlands Volkswagen. Rachel was great. Roger and JP made me the happiest Volkswagen owner on th planet. Great job folks.

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DealerRater Feb 2, 2018

When my daughter told me she found the right car, I knew I'd be in for the usual "Hard Sell" I've gotten from car dealerships in the past. When I drove up to Midlands Volkswagen in Columbia, SC, I met with my daughter, her boyfriend, and Emily Gottlieb. She wasn't carrying a baseball bat and at first I thought she must be someone else looking for a car. I quickly learned she was our sales associate. We told her what we were looking for and she went over to the desk to ask her associate about the car. She came back in a moment and informed us that the car we were looking for was right there in the showroom! It looked like a brand new vehicle inside and out! We were offered a test drive and the car was moved outside. When we returned from our drive, Emily asked if we liked the car. I said, "If she doesn't want it, I'll buy it for myself!" Needless to say, my daughter was as impressed with it as I was. We went back inside and discussed the price and our options. I chose not to make the decision that evening, so the manager offered to let us take the car home and come in the next day with our final decision. Emily informed me that she was moving the next day but said she'd come in to work with me regardless. The financing through VW went very smoothly and I was out the next day in a little over an hour. My daughter is very happy with the decision to purchase the car and I don't have the usual buyer's remorse I've always gotten after buying a car.

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(803) 832-1369

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655 Broad River Road • Columbia, SC 29210

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Today's Hours:

Open Today! Sales: 9am-8pm

Open Today! Service: 7:30am-6:30pm

Open Today! Parts: 7:30am-6:30pm

Midlands Volkswagen of Columbia

655 Broad River Road Columbia, SC
Phone: (803) 832-1369


Phone: (803) 988-1000


Phone: (803) 832-1369


Phone: (803) 832-1331

34.024567 -81.0740917